Samsung Galaxy S7 review
The Samsung Galaxy S7 finds itself in a slightly tricky situation. Samsung needed a big win from the Galaxy S6 in 2015, which it got after reinventing the design of its flagship smartphone, but you're not going to get the same degree of evolution again just a year later.
This means the Galaxy S7 falls firmly into the iterative camp, building on the solid foundations laid by its predecessor without fiddling with the winning formula too much.
Some will argue this phone should be called the Galaxy S6S, but are they right? I've put the Samsung Galaxy S7 through its paces to see if it's a worthy seventh-generation flagship, or a just cheeky six-point-five instalment.
There's initial good news in the fact that the S7 isn't competing as closely with the Galaxy S7 Edge as the S6 was with the S6 Edge last year, with the curved display variant getting a bump in screen size this time round, taking it more into phablet territory.
That said, it's hard not to like the Samsung Galaxy S7. It takes the much-improved, premium design from the Galaxy S6 and reinstates a few features from the Galaxy S5 which were shockingly missing from its successor.
The package is an enticing one, but 2016 is a tough year for flagship phones. The LG G5 has launched with a unique modular pull, the HTC 10 is looking to rekindle some of the Taiwanese firm's former glories and the Huawei P9 offers up a slightly more affordable, yet still premium experience straight out of China.
Then there's the Sony Xperia Z6 and, of course, the iPhone 7 expected to arrive later this year too.
Samsung may have been first out of the flagship blocks, but it needs to make the most of its strong start to stay ahead of the pack.
Design
At first glance you'd be forgiven for thinking the Samsung Galaxy S7 looks almost identical to the Galaxy S6. And that's because it is.
Samsung has reused the premium glass and metal finished it employed on the S6, which finally saw the manufacturer move away from its reliance on plastic to materials which better reflected the flagship price tag it was slapping on its top phones.
On closer inspection though, you'll begin to notice the subtle differences that make the Samsung Galaxy S7 the best looking, and feeling, Galaxy ever.
Samsung has dropped the metallic rim around its iconic physical home key, enabling it to blend a little more seamlessly into the overall aesthetic of the S7, almost masking its existence
I'm a fan. It makes for a cleaner look, and that look is further improved with the color-coded earpiece grille, which was also metallic on the S6.
The corners are more rounded, and the aluminum frame that's sandwiched between the front and rear glass is less obtrusive, with less of an overhang than its predecessor. That means there is less metal against your skin, which initially makes the S7 feel a little less premium than the S6, but once you've got used to it you'll find it's still a stylish presence in the hand.
While the Galaxy S7 sports the same size 5.1-inch display as the S6, Samsung has managed to shave off a fraction of the bezel around the screen, reducing the handset's height and width slightly.
That gives you dimensions of 142.4 x 69.6 x 7.9mm – and it's that last number which is the most interesting. At 7.9mm thick the Galaxy S7 is fatter than the S6 by 1.1mm, but holding it in your hand you won't know.
That's because of the gently sloping edges on the rear of the handset. The finish, which is mirrored on the rear of the Galaxy S7 Edge, is borrowed from the Galaxy Note 5, and enables the phones to sit more snugly in the palm for a firmer, more comfortable hold.
The Galaxy S7 is a phone you can grip confidently – unlike the iPhone 6S and LG G5, with their flat backs resulting in a slightly awkward position in the hand. The metal and glass doesn't offer much in the way of grip, but because the phone is better positioned in the hand I felt like I was less likely to let it slip compared with the iPhone or S6.
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Phone
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